Mad Media accepted Oppo's challenge to create an immersive and engaging promotional video for their new smartphone, the OPPO Find X3 Pro. The mission was not only to showcase the device's features but also to capture the essence of its innovative functions through an exciting UNBOXING.
A focused and efficient approach was taken, filming at Mad Media's facilities to reduce costs and maintain focus on the outstanding features of the OPPO Find X3 Pro. With close collaboration with Oppo, our team developed a script and filming plan that captured the excellence of the phone's design and advanced functions, using lighting and composition techniques to highlight every detail.
Director, Camera and Edit: Milo Jiménez
Photograph: Charlie Super8
Producer: Pablo Yarnoz
Camera 2 unit: Daniel Florentino
Production Assistant: Patricia Ojea
The resulting video was a resounding success across Oppo's social media channels, generating excitement and attraction towards the OPPO Find X3 Pro. The quality of the imagery and the effective storytelling captured the audience's attention, provoking an extraordinarily positive reaction. This launch not only met, but exceeded expectations, leaving the client and viewers highly impressed and contributing to the smartphone's commercial success.
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