Hearst Agency tasked us with collaborating with Armani and Miguel Bernardeau for a Valentine's Day campaign. The goal was to produce a video and a collection of photographs that captured the spirit of the holiday.
The project presented unique challenges, especially in creating a projection on a building, which had to be realistic and technically flawless. Our team tackled these challenges with ingenuity and meticulousness in post-production, achieving a convincing effect and maintaining visual excellence. The synergy between Miguel Bernardeau's charm and Armani's inherent elegance allowed the final content to reflect the sophisticated romanticism that the brand wished to project.
Director and photos: Pablo Yarnoz
D.O.P: Michel Rey
Producer: Dani Lozano
Voice-over: Miguel Bernardeau
Valet de Chambre: Charly
Edited by: Rubén Carrascal
Sound: Daniel Rincón
Make-up, Hairdressing and Styling: Kike Superstlye
Location: Hotel Cool Rooms and Streets of Madrid
Camera: Sony 7s + ATOMOS + Samyang Lenses
Edited on Premiere Pro + After Effects
The campaign culminated in success, being highlighted in Esquire and Cosmopolitan. Miguel Bernardeau's natural charisma and attractive presence, combined with Armani's visual narrative and scent of seduction, created a captivating message for Valentine's Day. This content not only met its objectives but also demonstrated our ability to overcome technical challenges and produce top-tier visual content.
See more https://www.esquire.com/es/cuidados-hombre/a26083401/miguel-bernardeau-elite-perfume-armani/
Shall we talk?
Join the madness