She commissioned us to create a fashion film during a photoshoot with Sassa de Osma for Clé de Peau Beauté. The aim was to produce content that transcended the photographs and brought the brand's new beauty product line to life.
Our collaboration with Elle and Clé de Beauté challenged us to go beyond a traditional photoshoot. With Sassa's charm as our muse, we captured the vibrant energy of the session to develop a fashion film that highlighted the high quality of the products and the brand's philosophy. The production evolved into a dynamic narrative, weaving together beauty and fashion into a single artistic expression.
Fashion Film for Clé de Peau Beauté + Elle
Address: Pablo Yarnoz
Assistant: Diego Lázaro
Photos: Javier López
Styling: Marieta Torres
Make-up: Helena Liébanas (Cool Producciones)
Location: Hotel SANTO MAURO
Hearst Team Coordination: Aurora Yáñez
Production: Chus Casarrubios
The result was a fashion film that perfectly complemented Elle's publication, providing a visual narrative that highlighted the natural beauty and radiant complexion that Clé de Beauté products promise. The publication detailed the secrets behind Sassa's healthy glow, making the campaign a benchmark for beauty and skincare. With this work, Mad Media underscored its ability to integrate fashion, beauty, and visual storytelling effectively and sophisticatedly.
See more https://www.elle.com/es/belleza/a43425326/shiseido-sassa-de-osma-piel-luminosa/
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