{"id":37196,"date":"2024-07-23T10:19:34","date_gmt":"2024-07-23T10:19:34","guid":{"rendered":"https:\/\/www.madmediamadrid.com\/?post_type=caso-de-exito&#038;p=37196"},"modified":"2026-10-27T22:12:04","modified_gmt":"2026-10-27T22:12:04","slug":"dockers-fashion-film-silvia-alonso","status":"publish","type":"caso-de-exito","link":"https:\/\/www.madmediamadrid.com\/en\/caso-de-exito\/dockers-fashion-film-silvia-alonso\/","title":{"rendered":"DOCKERS &#8211; FASHION FILM &#8211; SILVIA ALONSO"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":38754,"template":"","categories":[60,59],"class_list":["post-37196","caso-de-exito","type-caso-de-exito","status-publish","has-post-thumbnail","hentry","category-fashion","category-publicidad"],"acf":{"video_destacado":"https:\/\/vimeo.com\/908263138","VideoImagen_Destacada":"","titulo":"FASHION FILM - SILVIA ALONSO","cliente":"DOCKERS ","Encargo":"Hearst nos contact\u00f3 para colaborar en un proyecto especial con la revista ELLE y la actriz Silvia Alonso. El objetivo era crear un v\u00eddeo promocional destacando los nuevos Khaki pants de Dockers para su l\u00ednea femenina, presentados por la actriz en un formato din\u00e1mico y atractivo que resaltara la versatilidad y estilo de la prenda.","reto":"El principal reto fue capturar la esencia de los Khaki pants y transmitir la comodidad y estilo que representan. Trabajamos en estrecha colaboraci\u00f3n con el equipo de producci\u00f3n de ELLE y la actriz Silvia Alonso para asegurarnos de que el v\u00eddeo reflejara de manera aut\u00e9ntica y natural la experiencia de usar los pantalones. Nos enfocamos en:\n\n<strong>Direcci\u00f3n creativa<\/strong>: Desarrollamos un concepto visual que combinaba el estilo casual y chic de Dockers.\n<strong>Grabaci\u00f3n<\/strong>: Realizamos una serie de tomas en diferentes ubicaciones para mostrar la versatilidad de los pantalones en diversos contextos, desde looks casuales hasta formales.\n<strong>Edici\u00f3n<\/strong>: Trabajamos en una edici\u00f3n \u00e1gil y din\u00e1mica que mantuviera el inter\u00e9s del espectador y destacara los puntos clave de la entrevista con Silvia Alonso.","equipo":"C\u00e1mara e iluminaci\u00f3n: Diego L\u00e1zaro y Pablo Yarnoz\nEdici\u00f3n: Pablo Yarnoz\nProducci\u00f3n: Chus Casarrubios.\nMaquillaje y Peluquer\u00eda: Noem\u00ed Nohales\nEstilismo: Carla de Aguilar\nLocalizaci\u00f3n: Who Estudio Creativo\nActriz Principal: Silvia Alonso","entregable":"El resultado fue un v\u00eddeo de 1:33 minutos que fue integrado en la publicaci\u00f3n de ELLE sobre los Khaki pants de Dockers. El v\u00eddeo presenta a Silvia Alonso hablando sobre su experiencia con los pantalones, combinando tomas estilizadas y entrevistas para crear un contenido atractivo y persuasivo que complementa perfectamente el <a href=\"https:\/\/www.elle.com\/es\/moda\/tendencias\/a43081472\/khaki-pants-4-looks-silvia-alonso\/\" target=\"_blank\" rel=\"noopener\">art\u00edculo<\/a> escrito.","video_adicional_1":"","video_adicional_2":"","video_adicional_3":"","video_adicional_4":"","video_adicional_5":"","video_adicional_6":"","foto_silder_1":null,"foto_silder_2":null,"foto_silder_3":null,"foto_silder_4":null,"foto_silder_5":null,"foto_silder_6":null,"foto_silder_7":null,"foto_silder_8":null,"foto_silder_9":null,"foto_silder_10":null,"foto_silder_11":null,"foto_silder_12":null,"foto_silder_13":null,"foto_silder_14":null,"foto_silder_15":null,"foto_silder_16":null,"foto_silder_17":null,"foto_silder_18":null,"foto_silder_19":null,"foto_silder_20":null,"videoslider_1":"","videoslider_2":"","videoslider_3":"","videoslider_4":"","videoslider_5":"","videoslider_6":"","Galeria":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - 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