{"id":36979,"date":"2024-06-20T13:33:18","date_gmt":"2024-06-20T13:33:18","guid":{"rendered":"https:\/\/www.madmediamadrid.com\/?post_type=caso-de-exito&#038;p=36979"},"modified":"2026-10-27T22:12:22","modified_gmt":"2026-10-27T22:12:22","slug":"spot-tv-armani-jaime-lorente-acqua-di-gio-canarias","status":"publish","type":"caso-de-exito","link":"https:\/\/www.madmediamadrid.com\/en\/caso-de-exito\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\/","title":{"rendered":"SPOT TV &#8211; ARMANI &#8211; JAIME LORENTE &#8211; ACQUA DI GIO &#8211; CANARIAS"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":38759,"template":"","categories":[59,61],"class_list":["post-36979","caso-de-exito","type-caso-de-exito","status-publish","has-post-thumbnail","hentry","category-publicidad","category-spot-tv"],"acf":{"video_destacado":"https:\/\/vimeo.com\/963107314","VideoImagen_Destacada":"","titulo":"ACQUA DI GIO - SPOT TV - CANARIAS","cliente":"ARMANI","Encargo":"Hearst Agency nos contact\u00f3 para realizar una apuesta de creaci\u00f3n de contenido con la marca Armani y el actor Jaime Lorente para promocionar el perfume Acqua di Gio Profondo. El encargo consist\u00eda en producir un v\u00eddeo y asesorar a la agencia para una producci\u00f3n conjunta. Mad Media Madrid se encargar\u00eda de la parte t\u00e9cnica y creativa del v\u00eddeo.","reto":"Enfrentamos el reto proponiendo varias ideas alineadas con la campa\u00f1a del perfume Acqua di Gio Profondo, que ya estaba en marcha. La producci\u00f3n se llev\u00f3 a cabo en Canarias, utilizando los impresionantes escenarios volc\u00e1nicos de la isla de Tenerife. Rodamos escenas submarinas en el mar, contando con varias embarcaciones de salvamento y buceo para garantizar la seguridad y la calidad de las tomas. Tambi\u00e9n grabamos parte de estas piezas en Madrid, manteniendo la idea de trasladar la narrativa desde la ciudad hacia una conexi\u00f3n m\u00e1s profunda con la naturaleza, reflejando la esencia del perfume.","equipo":"Doble Jaime Lorente: Isaac Carmona\nRealizador: Pablo Yarnoz\nFotos: Jose Isnard\nD.O.P: Grito (Jaime y Mikel)\nC\u00e1mara: Grito\nDrone: Javi Drone Tenerife\nSonido: Jorge Garc\u00eda\nEstilismo: Melania Moya\nMaquillaje: Kike Supestyle\nProducci\u00f3n Madrid: Pablo Yarnoz y Patricia Guix\nProducci\u00f3n Canarias: Pierre Fixer Canary Islands + TEAM\nRedacci\u00f3n Hearst: Jose Luis Coloma","entregable":"En esta \u00faltima pieza, realmente invertimos todo lo que ten\u00edamos para lograr los mejores resultados, cerrando as\u00ed el ciclo de colaboraciones entre Jaime Lorente y la marca Armani para el grupo Hearst. Los proyectos resultaron en contenidos visualmente impactantes que destacaron la esencia del perfume y la elegancia de Jaime Lorente, reafirmando la confianza de Armani en Mad Media Madrid y fortaleciendo nuestra reputaci\u00f3n como una productora de v\u00eddeo l\u00edder en el sector.","video_adicional_1":"","video_adicional_2":"","video_adicional_3":"","video_adicional_4":"","video_adicional_5":"","video_adicional_6":"","foto_silder_1":null,"foto_silder_2":null,"foto_silder_3":null,"foto_silder_4":null,"foto_silder_5":null,"foto_silder_6":null,"foto_silder_7":null,"foto_silder_8":null,"foto_silder_9":null,"foto_silder_10":null,"foto_silder_11":null,"foto_silder_12":null,"foto_silder_13":null,"foto_silder_14":null,"foto_silder_15":null,"foto_silder_16":null,"foto_silder_17":null,"foto_silder_18":null,"foto_silder_19":null,"foto_silder_20":null,"videoslider_1":"","videoslider_2":"","videoslider_3":"","videoslider_4":"","videoslider_5":"","videoslider_6":"","Galeria":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SPOT TV - ARMANI - JAIME LORENTE - ACQUA DI GIO - CANARIAS - Mad Media Madrid<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.madmediamadrid.com\/en\/caso-de-exito\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SPOT TV - ARMANI - JAIME LORENTE - ACQUA DI GIO - CANARIAS - Mad Media Madrid\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.madmediamadrid.com\/en\/caso-de-exito\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\/\" \/>\n<meta property=\"og:site_name\" content=\"Mad Media Madrid\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-27T22:12:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.madmediamadrid.com\/wp-content\/uploads\/2024\/06\/gresgter.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1899\" \/>\n\t<meta property=\"og:image:height\" content=\"949\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/\",\"url\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/\",\"name\":\"SPOT TV - ARMANI - JAIME LORENTE - ACQUA DI GIO - CANARIAS - Mad Media Madrid\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.madmediamadrid.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias-mad-media-madrid.jpg\",\"datePublished\":\"2024-06-20T13:33:18+00:00\",\"dateModified\":\"2026-10-27T22:12:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.madmediamadrid.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias-mad-media-madrid.jpg\",\"contentUrl\":\"https:\\\/\\\/www.madmediamadrid.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias-mad-media-madrid.jpg\",\"width\":1899,\"height\":949,\"caption\":\"ARMANI \u2013 ACQUA DI GIO - SPOT TV - CANARIAS | Mad Media Madrid\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.madmediamadrid.com\\\/caso-de-exito\\\/spot-tv-armani-jaime-lorente-acqua-di-gio-canarias\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.madmediamadrid.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"SPOT TV &#8211; 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